Tag Archives: technology

B&B Travel Packing List

b-and-b-travel-packing-list

Does your bed and breakfast suggest a B&B Travel Packing List?  Depending upon where you are located, your suggestions of what they should bring will vary.  Location, season, climate, and local attractions and recreation all play a part in determining your recommendations.

Keep in mind, your guests may be driving or flying.  You may be hosting international guests.  This B&B Travel Packing List is meant as a suggestion and can be tailored to fit what is appropriate for your guests.

You can put the list up on your own website as a courtesy to your guests.  You also do not have to go into as much detail as we have chosen to do.  There will likely be things that you can think of that are not on this list.  This is a starting point for developing your own travel packing list.

Important Necessities:

  • Addresses of friends and family
  • Airline tickets
  • Calling card
  • Car rental confirmations
  • Cash
  • Contact info for bank and credit card companies
  • Copy of traveler’s insurance policy
  • Credit and ATM cards
  • Directions
  • Driver’s license and photocopies
  • E-tickets
  • Emergency Contacts
  • Guidebook(s)
  • House keys
  • Identification
  • Insurance information
  • Itineraries
  • List of medications
  • Lodging information and reservations
  • Maps
  • Medical and vaccination records
  • Membership cards (AAA, frequent flier)
  • Money belt/pouch
  • Passport, visa(s) and photocopies
  • Reservation confirmations
  • Traveler’s checks

Personal Items and Hygiene

  • Body lotion
  • Cologne/perfume
  • Contact lenses and solution
  • Cosmetics
  • Cotton swabs
  • Deodorant
  • Eye drops
  • Face wash
  • Feminine hygiene products
  • Floss
  • Glasses
  • Hairbrush/comb
  • Hair care products
  • Hair styling appliances
  • Hand sanitizer
  • Lip balm
  • Lotions
  • Makeup
  • Makeup remover
  • Moisturizers
  • Moist towelettes
  • Mouthwash
  • Nail clippers/files
  • Shampoo/conditioner
  • Shaving supplies
  • Soap
  • Sunscreen
  • Tissues/paper towels
  • Toiletry bag
  • Toothbrush
  • Toothpaste
  • Towel/wash cloth
  • Tweezers

Clothing and Accessories

  • Belts
  • Comfortable walking shoes
  • Dresses
  • Dress shoes
  • Exercise clothing
  • Extra hangers
  • Gloves/mittens
  • Hats
  • Hiking boots
  • Jacket/fleece
  • Jeans
  • Jewelry
  • Knit hat
  • Long underwear
  • Pajamas/sleepwear
  • Pants/trousers
  • Rain boots
  • Rainwear
  • Sandals
  • Scarves
  • Shirts (dressy and/or casual)
  • Shorts
  • Shower shoes
  • Skirts
  • Slippers
  • Socks
  • Stockings
  • Suits
  • Sweaters
  • Sweatshirts
  • Swimsuit/Cover-up
  • Ties
  • T-shirts
  • Undergarments
  • Watch
  • Water shoes
  • Wide-brimmed hat

Medications and Health

  • Allergy pills
  • Anti-itch cream
  • Bandages
  • Cold medicine
  • First-aid kit
  • Herbal supplements
  • Insect repellant
  • Motion sickness remedies
  • Nausea and diarrhea remedies
  • Pain relievers
  • Prescriptions
  • Sleep medications
  • Vitamins

Technology

  • Batteries
  • Camera and charger
  • Cell phone and charger
  • Converters and adapters
  • E-books
  • Electronic chargers
  • Extension cord(s)
  • Film
  • GPS
  • Laptop and accessories
  • MP3 player
  • Memory cards
  • PDA
  • Shortwave radio
  • Tablet/e-reader
  • Travel alarm clock
  • Underwater camera
  • Video camera and charger
  • Video player
  • Walkie-talkies

On the Plane

  • Books or magazines
  • Chewing gum
  • Earplugs
  • Eye mask
  • Quart-size bag for liquids/gels
  • Tissues
  • Travel blanket

In the Car

  • Antifreeze
  • Driving directions
  • Ice scraper
  • Jumper cables
  • Keys
  • Maps
  • Motor oil
  • Pillow and blanket
  • Spare tire or donut
  • Windshield wiper fluid

Outdoors

  • Beach bag
  • Beach towel
  • Binoculars
  • Compass/GPS
  • Flashlight
  • Insect repellent
  • Lighter
  • Rain poncho
  • Shortwave radio
  • Sleeping bag
  • Sunglasses
  • Sunhat
  • Sunscreen
  • Umbrella
  • Water bottles

Entertainment

  • CD’s/DVD’s
  • Playing cards
  • Portable DVD player
  • Travel games
  • Video games

Miscellaneous

  • Cooler
  • Drinks
  • Double-sided/duct tape
  • Highlighters
  • Laundry (bag, soap, stain remover)
  • Journal
  • Pen(s)
  • Pet items (if traveling to pet-friendly bed and breakfast)
  • Plastic bags
  • Puzzles (crosswords, jigsaw, word search)
  • Sewing kit
  • Snacks
  • Swiss army knife
  • Toys (if traveling with children)

Guests will be bringing purses, tote bags, carry-ons, suitcases, and other luggage.  Thanks to your handy packing list, guests will be less likely to forget bringing something they wanted to have during their stay at your lovely bed and breakfast.

 

Image by Marcus Berg of Unique Angles Photography

What Should My Inn Blog About?

what-should-my-inn-blog-about

What should my inn blog about, you ask?  Since each inn is unique, your blog should give readers a better understanding of your particular bed and breakfast.

Is your location a relaxed beach setting, a scenic mountain location, a rural country farm, a contemporary urban inn, or something else entirely?  Entice your website visitors to stay at your bed and breakfast.  Pictures are a very visual way to attract vacationers.

Why do people visit your local area?  What local leisure activities can guests participate in?  Does your area have any local tourist attractions?  Blogging about this will give you fresh content and keywords for search engine optimization.  Moreover, knowing this information helps you target different types of guests:

Do you offer any special packages or retreats?

How does your inn serve breakfast?  Some B&B inns have their own restaurant.  Some bring breakfast to your room on a tray while others have a common dining area for guests.  At some bed and breakfasts, guests can choose from a menu what they would like to have while at others everyone the same delicious gourmet cooking.

Be sure to ask guests if they have special dietary needs.  Your blog can feature pictures of your breakfasts as well as recipes of guests’ favorite dishes.

What kind of amenities can your guests enjoy?

Potential guests also like to know more about the owners, innkeepers, and staff members of bed and breakfasts.  Be sure to put their pictures on your website including their name, a couple sentences about what they do, and what they recommend guests try when they visit.  You could even feature staff members that receive a lot of compliments from your guest feedback.

Be sure to tell guests what you, as an innkeeper, love the most.  Let them know that you will be attentive to their needs, but also give them the privacy they desire.  If you have a historic bed and breakfast, be sure to share your inn’s history.

Do you have any accreditations or affiliations?  Membership in a bed and breakfast association and/or having received a certain award or level of distinction will set you apart from other bed and breakfasts.

Do you have your own bed and breakfast shop?

How does your inn celebrate the seasons?

  • Spring
  • Summer
  • Fall
  • Winter

How does your inn celebrate holidays?

You can even write about remodeled or redecorated rooms.  Improvements to your inn are worth talking about.  Previous guests may want to return based on your description of the new changes.

Do you offer any incentives for frequent stays and/or referrals?  Reward your guests for returning and recommending your B&B to friends. On the topic of frequency, be sure to have a frequently asked questions section on your website.

Let guests know how to connect with your bed and breakfast on other social media websites. Have a presence on one or more of the following websites can make a big difference in your visibility online.

 

When you share your blog on social media, this lets people know more about you and your bed and breakfast inn.  Give website visitors an “inn-side” look at your B&B from behind the scenes.  Having a blog and being active on social media is a great way to draw more attention to your website.

Don’t have the time or desire to write a blog or stay active on social media?  Let Kristi Dement and her team at Bed and Breakfast Blogging do all the hard work for you.  Her clients see results with consistently booked rooms.

 

Image by Marcus Berg of Unique Angles Photography

Extraordinary Productivity

I love the new book, “The Five Choices: The Path to Extraordinary Productivity” by Kory Kogon, Adam Morrill, and Leena Rinne.  The authors explain what they mean about there being a “productivity paradox”.  It is both easier and harder than ever before to achieve extraordinary productivity and feel accomplished in our lives.  We all experience three challenges:
  • The overwhelming flow of decisions we have to make in daily life
  • That our attention is under unprecedented attack with modern technology
  • We feel a drain on our personal mental energy

The authors propose that we make five choices in order to experience extraordinary productivity. Choice 1 is to act on the important, but not to react to the urgent (what feels like it has to be done now, but may not lead to any results).  Borrowing from Stephen Covey, they use his 4 quadrants of how people spend their time.

  • Quadrant 1: Necessity: crises, emergency meetings, last minute deadlines, pressing problems, and unforeseen events
  • Quadrant 2: Extraordinary productivity (what we want to focus on): proactive work, high-impact goals, creative thinking, planning, prevention, relationship building, learning and renewal
  • Quadrant 3: Distraction: needless interruptions, unnecessary reports, irrelevant meetings, other people’s minor issues, unimportant emails/tasks/phone calls, etc.
  • Quadrant 4: Waste: trivial work, avoidance activities, excessive relaxation, TV, gaming, internet surfing, gossip, and other time wasters


They explain that the results we achieve in life are impacted by our discernment.  With practice we can rewire our brain to become more discerning and less reactive.  They recommend settings these goals:

  • Minimize the time spent in Quadrants 1 and 3
  • Eliminate entirely all of the Quadrant 4 time
  • Maximize what we invest in Quadrant 2
  • Speak the language of importance to those around you

The authors say that it takes three steps: pause, clarify, and decide.

  • Is this important?
  • When does this really need to be done?
  • How will this impact what we are currently working on?
  • Is there another resource for getting this done?
  • Where does this fit relative to the other priorities I am working on?

Choice 2 is to go for the extraordinary and not settle for ordinary.  They quote brain expert, Dr. Daniel Amen, “To harness your brain’s power, it needs direction and vision.  It needs a blueprint.”  According to the authors, most people do not take the time to clarify what is most important to them and do not end up spending their time on those things.  They recommend that those seeking to be more productive identify our few most important roles and define what success looks like in each role.  These roles should be:

  • Represent our key relationships and responsibilities
  • Be relevant to our life right now (not the future)
  • Be meaningful to us
  • Give a balanced perspective of our life
  • Be limited to about five to seven (maximum)

We should then determine our vision of success in each role.  Anchor our purpose and passion in a role title and craft a role statement for each role.  Decide what contribution we want to make in each role.  As (role title), I will (extraordinary outcomes) by (specific activities).  The authors remind us that roles are dynamic therefore constantly changing. They discuss the importance of setting SMART goals.

  • Specific
  • Measurable
  • Achievable
  • Relevant
  • Time-bound

Extraordinary productivity means going to bed each night feeling satisfied and accomplished.  By identifying the few most important roles we play, this gives us a framework for balance, motivation, and fulfillment.  Anchoring our role titles and statements strengthens our ability to make good decisions about our time.  Setting specific Q2 goals helps us direct our brains in the most productive ways.

Choice 3 is to schedule the big rocks, and don’t sort gravel. This is a figurative illustration.  The big rocks represent the important Q2 priorities in our lives.  We are to put those first.  The gravel represents the distractions (Q3) and time wasters (Q4).  If you start with the gravel, then there is no room for the rocks.

Everyone has the same amount of time, but some people can cram more in the spaces than others.  The key is to focus our very best attention and energy on the few priorities that really matter. The authors recommend that we spend thirty minutes each week and ten minutes each day in Q2 planning so we can dramatically increase our ability to be and feel accomplished at the end of every day.

  • Review our roles and goals to see if they connect with our vision for our Q2 life
  • Schedule the big rocks (the 1 or 2 most important things you can do this week)
  • Scheduling a specific time and place to do something represents our higher-level commitment
  • Organize the rest of our time

The bottom line is that we should decide what is most important and get those activities already scheduled before our week begins.  Schedule Q2 times during the week to proactively protect your Q2 priorities.

Choice 4 is to rule our technology and not let it rule us.  Technology in and of itself is not the problem.  It is how conscious and deliberate we are about how we use it that can be a problem.  The book discusses sorting tasks into one of the Core Four.

  • Our appointments set at specific times
  • The tasks we need to do that are not scheduled
  • Our information about people we interact with
  • Other information we want to keep track of that does not fit into any of the other 3 categories

The book asks readers if we know that over 196 billion emails are sent and received EVERY DAY?!  At the moment of choice, we can act to make an appointment or schedule a task or file away contact information and notes.  If this is not something we need, we can trash or delete the email.  No need for our emails to pile up!

Choice 5 is to fuel our fire, but not burn out.  The book discusses five energy drivers:

  • Move (exercising improves memory, brain health, and physical fitness)
  • Eat (choosing healthy foods and supplements over junk food and sugary food)
  • Sleep (we must get enough rest and not be sleep deprived which leads to poor decision making and even accidents)
  • Relax (to turn off our stress responses and restore our energy by taking regular breaks)
  • Connect (to make positive social interactions)

The Five Choices: The Path To Extraordinary Productivity book states that our brain is our number one asset in a knowledge-work world.  Being conscious and intentional throughout the day takes a lot of energy.  We need to have a clear and motivating purpose and a healthy physical body (be as healthy as we can be) in order to fulfill our purpose.  Thus, we should invest regularly in the five energy drivers above to keep us from burning out. By implementing the five choices recommended in this book, we can be on the path to extraordinary productivity!

  • Act on the important and do not react to the urgent
  • Go for the extraordinary and not settle for the ordinary
  • Schedule the big rocks and do not sort gravel
  • Rule our technology and not let it rule us
  • Fuel our fire to not burn out

Great Conversation Starters While Hosting Guests

 

great-conversation-starters-while-hosting-guests

It is always a good idea to have some topics of conversation in mind if you regularly host guests at your bed and breakfast.  Having a mental list of what to talk about means you will feel comfortable interacting with perfect strangers at any time. The biggest secret to being a good conversationalist is simply allowing other people to talk about themselves. Why? It is a subject they probably know well and are comfortable talking about.

Since they are likely to be out of town guests when they visit, this automatically gives you some conversation topics, including the reason for their stay at your B&B.

  • Are you celebrating a special occasion (birthday, anniversary, reunion, etc.)?
  • What attracted you to visit us in this area?
  • Does our area have a leisure activity or event you will be participating in?
  • Where else have you been on vacation?
  • What was your most favorite vacation destination so far?
  • If you could live anywhere in the world, where would it be?

People love talking about what they eat or want to eat.  Think about the popularity of Food Network and online recipe websites!  Inquire about their favorite foods including breakfast dishes.  During the time they book the room is the best time to find out if they are allergic to any foods or on a restricted diet since you, or your staff, will be cooking for them.  If you realize that question was never answered, take the first opportunity to ask.

  • What is your favorite food?
  • If you could only have one meal for the rest of your life, what would it be?
  • Where do you like to go when you eat out?
  • Do you like to cook? If so, do you have a signature dish?
  • Are there any foods that you would like to try?

If they bring up their family, then it is perfectly acceptable to have a discussion centered around that.  Most people love talking about their family.  However, we need to be sensitive to people who may have strained family relationships, family members who are ill, infertility issues, or some other personal struggle in their lives.

  • Do you have any siblings?
  • What is your favorite childhood memory?
  • Did you have a pet growing up?  Do you have any pets now?
  • As a kid, how did you most like to spend your time?

Another topic of conversation could be about sports.  Since there are so many different sports, it is a safe bet that they, or someone they know, have an interest in sports.  They do not need to be a talented athlete to enjoy watching sports.

  • Do you play or follow any sports?
  • Who is your favorite athlete?
  • How do you like to exercise?
  • What is your favorite sports team?

Ask them about their technology and entertainment preferences.  This can lead to lively discussions about favorites.  Then you can mention (if it is available for them) that you offer a free Wi-Fi connection and/or a book, CD and/or DVD collection available for guests to borrow.

  • What are your favorite TV shows?
  • What kind of movies do you like?
  • What was the last movie you saw?
  • Who is your favorite actor/actress?
  • What is your favorite movie of all time?
  • What type of music do you like to listen to?  Who are your favorite musicians?
  • Do you like to read?  If so, what kind of books do you read?
  • What’s your favorite board game or card game?

Carefully ask about work, but try not to make it sound like a job interview.  Remember that your guest(s) may be studying, retired, or “between jobs”.  Also keep in mind your guest(s) may be traveling on business while they stay with you.

  • What do you do for a living? Where do you work (or study)?
  • What was your first job ever?
  • When you were a kid, what did you want to be when you grew up?
  • What do you like best about your job?
  • If money was no object yet you still wanted to work, what would be your dream job?

The key is to keep it light. The goal is to build rapport with your guests.  Stick to topics that are interesting and entertaining to talk about.  Most people are looking for polite and lighthearted topics to discuss–it is wise to avoid controversial topics like politics and religion. Leave them with a great impression so they give you and your B&B a positive testimonial about your hospitality via your online guest book.

 

Image by Marcus Berg of Unique Angles Photography

What Makes A Blog Post Go Viral?

what-makes-a-blog-post-go-viral

Every blogger dreams of a bigger audience.  It is human nature to want to be recognized and to receive attention and praise.  So just what makes a blog post go viral?

1) Have you grabbed their attention with your title?  Opening lines should pique interest and curiosity, show a benefit, highlight a need, promise to entertain/inform/teach, or offer something of value.  Work hard early on at hooking your reader into your post.

2) Have you made it easy to read?  Readers scan pages online looking for keywords, phrases, and visual clues like numbers and bullet points. Use lists or other formatting techniques to emphasize points.  Your content must be appealing, entertaining, engaging, and interactive.

3) Does anybody really care about your topic? No one wants to know what you had for breakfast–unless maybe you had breakfast with a celebrity.  Giving people the “inside scoop” on a famous person’s thoughts and secrets will make your blog incredibly popular.

4) Have you had personal experience involving your blog topic?  Accomplishments speak volumes to your readers.  This does not mean you have to be the CEO of a Fortune 500 company or featured on the cover of People magazine.  What lessons have you learned along the way? People tend to respect you more if you share past obstacles or mistakes and how you overcame them.

5) Is this a brand new topic?  If you are in the fields of medicine, science, or technology you may very well have cutting edge information to share with the world.  We are listening!

6) Is your perspective different and maybe even controversial?  Sometimes blunt opinions can get people in trouble, but they can also get passed along.  Do you have a hot topic that will lure comments?  Be sure to respond to your comments.  This is what makes your blog interactive.

7) Is there something fascinating about your topic or are people sick of reading about it because everybody in the world has been covering it?  There is only so many times people can take hearing about the celebrities that tend to get all the media attention.  It can be annoying when they compare two celebrities who wore the same thing and then make comments on “who wore it better?”  Most people don’t care!

8) Is there something hilarious, quirky, or unbelievable about it?  There is a large dog in my neighborhood who, from behind his fence, will jump up and down like he is on a pogo stick all across his backyard when he sees my dog and I walking together.  I need to get that on video! Speaking of…

9) Do you have a good graphic, photo, or video available?  Humans are very visual creatures. That is part of the reason why Pinterest other image sharing social media sites like Instagram have done so well.  Did you know Pinterest has over 70 millions users?

10) Have you shared your blog post on every relevant social media channel?  You may want to describe the post differently depending upon the platform.  Since Linked In is for business and career-minded people, you may have a different way of promoting your blog post to your Linked In connections than to your Facebook fans and friends.

How will you know if your blog post was successful?

  • Number of unique visitors to your blog post
  • Re-tweets, shared links, social network mentions
  • Quality of the blogs and websites where your blog post is referenced
  • Frequency of approaches by people interested in working with you
  • Quantity of traffic where sales take place
  • Amount of paid opportunities that result from your blog
  • Blog subscriber numbers
  • E-mail sign ups
  • If people who have powerful influence refer to your blog
  • The number and quality of comments from your readers

Trust me, you will know!  Do you have any ideas about what makes a blog post go viral? Please share below.  I read all comments and respond when appropriate.

Image by Marcus Berg of Unique Angles Photography

Fun With Board Games

fun-with-board-games

Why not provide board games in a common room so your bed and breakfast guests can play?  This works well when guests want to spend a quiet day inside or when the weather does not permit outdoor time. The following are some of the best selling games of all time.

Chess is a two-player strategy board game played on a chessboard, a checkered game board with 64 squares arranged in an eight-by-eight grid. It is one of the world’s most popular games, played by millions of people worldwide

The object of the game Clue is for players to strategically move around the game board (representing the rooms of a mansion), in the guise of one of the game’s six characters, collecting clues from which to deduce which suspect murdered the game’s perpetual victim, Mr. Boddy (or Dr. Black for international versions), and with which weapon and in what room.

Scrabble is a word game in which two to four players score points by placing tiles, bearing a single letter, onto a game board which is divided into a 15×15 grid of squares. The tiles must form words in crossword fashion, that flow left to right in rows or downwards in columns. The words must be defined in a standard dictionary.

In 1979, two Canadian journalists wanted to play Scrabble but had to ditch their plans because some of the pieces were missing. Being media people, both were extremely knowledgeable with general information and popular culture. So Chris Haney and Scott Abbott decided to create a game out of it. They enlisted the help of John Haney and Ed Werner to create Trivial Pursuit. Questions were divided into different categories. In 1984, the game sold over 20 million copies.

Monopoly is an American-originated board game originally published by Parker Brothers. Subtitled “The Fast-Dealing Property Trading Game,” the game is named after the economic concept of monopoly — the domination of a market by a single entity. It is produced by the United States game and toy company Hasbro. Players move around the game board buying or trading properties, developing their properties with houses and hotels, and collecting rent from their opponents, the ultimate goal being to drive them into bankruptcy.

The game Checkers, (known internationally as draughts) is for two players, in which they make diagonal moves with the aim of capturing the opponent’s pieces by jumping over them.

Guests will appreciate the break from technology to play fun board games together.  In order to keep all of the pieces together, so that many different guests will enjoy playing the games over the years, one tip is to put the pieces in various plastic baggies: keeping like pieces and cards and pawns together.

If guests give you permission, you can take a picture of them playing in a common area of your bed and breakfast to put on your website.  Let the fun begin!

 

Image by Marcus Berg of Unique Angles Photography

BedandBreakfast.com

BedandBreakfast.com

Bed and breakfast owners can and should take advantage of the fact that travelers across the world are going online to find places to stay. BedandBreakfast.com is based in Austin, Texas, and is the most comprehensive global site for finding bed and breakfast properties, with more than 13,000 properties worldwide, representing nearly 80,000 rooms. It is owned by HomeAway, Inc., the worldwide leader in online vacation rentals.

BedandBreakfast.com helps travelers find and book the ideal B&B or small inn through informative descriptions, photos, and more than 210,000 consumer reviews.  BedandBreakfast.com offers convenient gift cards welcomed at more than 4,000 B&Bs in the United States and Canada, with no restrictions or blackout dates.

  • Largest bed and breakfast website, with more than 13,000 B&Bs, inns, and boutique hotels
    • 8,000+ in the U.S.
    • 5,000+ outside of the U.S.
  • Benefits of BedandBreakfast.com
    • Largest selection of B&Bs, inns and boutique hotels
    • 215,000+ reviews
    • 100,000+ photos
    • Best price guarantee
    • Free to travelers

The growth of the Internet provided the biggest boost to the B&B industry, and leveled the playing field so that bed and breakfasts can afford to compete with area hotels, by listing in directories like BedandBreakfast.com, establishing a first-rate website, and offering a safe, secure online booking option.  Bed and breakfast owners, if you are not already signed up with BedandBreakfast.com, you should consider doing so.

PAII Conference January 14, 2014

We are focusing on the yearly conference held by the Professional Association of Innkeepers International.  Their annual conference is in January.  The following includes some talks and events that occur on Day 2 of the conference:

  • The Magic of Content Marketing to Build Your Brand, Business, and Bottom Line
  • Fresh Ways to Get Your Guests Buzzing About their Experience
  • Personal and Professional Success Strategies
  • Innkeepers and the Innkeeping Industry
  • Trade Show Grand Opening with Vendors (from all over North America), lunch and dessert served
  • B&B Technology Product Demo
  • E-Commerce Management
  • The Well-Dressed Plate
  • Eco-Friendly Low-Cost Housekeeping Solutions
  • Beyond Burnout: Rekindling the Fire
  • DIY Public Relations: How to Get Noticed By the Media
  • Build vs. Buy Decision
  • Do You Have Digital Baggage?: Search Engine Marketing
  • Entrepreneurial Marriage
  • The Family Business
  • 2013 Taxes: What It Means for You and Your Inn
  • Creative Side Dishes
  • Acquisition of a Bed and Breakfast
  • Website Strategy: Responsive Design
  • Your Own Gift Shop and Packaging
  • Stop Wasting Time and Start Making Money
  • Essentials to Financial Record Keeping
  • One Page Marketing Plan Guaranteed to Increase Your Bookings
  • How to Cash in On the Barter System
  • Food Truck Rodeo Dinner in the Trade Show

Another day of learning profitable strategies for your bed and breakfast, networking, meeting vendors, learning about products, and being inn-spired!

The B & B Boom in the United States

the-b-b-boom-in-united-states

The B&B boom in the United States was influenced by several factors:

  • Enjoyment of the B&B experience by millions of Americans who traveled in Europe–especially starting in the 1970’s.
  • The U.S. Bicentennial in 1976 sparked a renewed interest in preserving America’s architectural heritage, and accompanying federal and state legislation provided tax credits for the preservation of historic properties. Many such buildings were on fairly busy roads, making them undesirable for private residences but ideal for conversion into bed and breakfasts.
  • Similarly, the large size of thousands of Victorian-era homes made them inappropriate for single families, but perfect for B&B’s.
  • The 1980’s saw a rapid growth in the numbers of B&B’s in the U.S., but despite considerable media coverage, advertising was expensive, and getting listed in the many B&B guidebooks took a year or more.
  • The growth of the Internet provided the biggest boost to the B&B industry, and leveled the playing field so that a bed and breakfast could afford to compete with area hotels, by listing in directories like BedandBreakfast.com, establishing a first-rate website with pictures and virtual tours as well as offering a safe, secure online booking option.
  • Bed and breakfast owners can hire professionals to give them an online presence in social media as well as to write professional search-engine optimized content in a blog.

With so many different ways to market their business online, it is the innkeepers that keep up with technology who will really thrive in this economy.

 

Image by Marcus Berg of Unique Angles Photography

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