Tag Archives: cooking

Thee Matriarch Boutique Inn

 

Thee-Matriarch

Thee Matriarch Boutique Inn is celebrating three years of upscale bed and breakfast hospitality.  Rachelle Jamerson-Holmes used her design talents to skillfully decorate their Victorian manor in Orangeburg, South Carolina.  Husband Chef Fred Holmes is the culinary expert behind all the delicious gourmet food they prepare.

They actively host a wide variety of events right at their inn:

  • Top Chef Tuesdays: Every third Tuesday the community can come out and enjoy an international food, dessert and beverage tasting in a relaxed environment complete with sheer fun and networking. The cooking is prepared by local featured chefs, pastry chefs, caterers, cafes, bistros, and restaurants.
  • First Fridays: Every first Friday of each month Thee Matriarch invites you to experience a tantalizing feast of savory mouthwatering southern style favorites and their healthy alternatives.  Enjoy delightful lunch and dinner items created by Chef Fred!
  • Wine Tastings: Thee Matriarch offers a complimentary private guided wine tour of boutique, handcrafted, artisan wines from the wine country of California.  Taking their guests on a “colorful journey” of whites and red as they pair them with cheese and chocolates.

Thee-MatriarchThee-Matriarch

Thee Matriarch is listed in Black Enterprise Magazine as one of the 7 Top Black-Owned Bed and Breakfasts in America.  Rachelle and Fred make their guests feel welcome from the moment they walk in the door.  Whether they come for an event or stay overnight as a guest, their guests leave feeling even better than when they first arrived.

Everyone needs a little rest and relaxation.  They were voted one of the 12 Unforgettable Vacations in South Carolina If You Feel Like Really Splurging by the “Only In Your State” South Carolina website.

Millenium Magazine stated in their recent article, “Thee Matriarch Ranks Among the Top Boutiques” that “the couples love for people and their community fuels their enthusiasm to service their guest with excellent customer service, attention to details and personal attention.”

In Carolina Panorama’s article, “Best of the Best Orangeburg Couple’s Bed and Breakfast Named Among The Best Regional and National Boutique Inns”: “Designer Rachelle has elegantly restored and beautifully designed Thee Matriarch to appeal to business and leisure travelers satisfying the need for a full-service small- to medium-size venue for corporate retreats, seminars, family and class reunions, showers, weddings and receptions. An ideal setting for BFF, spa and golf getaways, Thee Matriarch’s Chef Fred crafts tantalizing cuisines of every genre for any occasion offering on and off property catering services.  Each bite will make your soul sing and yearn for more.”

Hosts Rachelle and Fred show their guests warm Southern hospitality.  Stay with them the next time you travel to the Palmetto State!

Amazing Bed and Breakfast Marketing From A to Z

bed-and-breakfast-marketing

Amazing Bed and Breakfast Marketing From A to Z

What if there was an amazing way to market your bed and breakfast by keeping the alphabet in mind? These are some of the most important factors to consider when blogging about your bed and breakfast inn.

  • Amenities: What extra amenities does your B&B have that others do not? It is important to know what sets you apart from your competition. Whether you have in-room hot tubs or fireplaces, this is a great thing to mention in your blog and on your website.
  • Antiques: Do you have any unique antiques that guests can look at? You may want to keep priceless or fragile antiques behind glass to protect them. Some B&B’s sell antiques to their guests.
  • Art: Do guests admire your art collection? Whether you have paintings, murals, or sculptures, people enjoying looking at art. You may refer them to your local art museums and galleries.
  • Awards: Do you have some honor or distinction that is noteworthy? It is okay to mention your Diamond Rating level, your prize-winning recipe, or anything else that distinguishes you from other places of lodging.
  • Bathrooms: Show off your spacious, well-decorated, and luxurious bathrooms with pictures and blog about recent upgrades.
  • Beach: Having a beach or waterfront property adds to your appeal. Share plenty of outdoor pictures as well as pictures of the outside view from inside your inn.
  • Bedrooms: You could let guests know the meaning behind the names of your bedrooms. Is it named after a former resident, your state bird, or a local sports team? Blog about what your own guests tell you they love about your guest rooms.
  • Benefits: Blog about the benefits that come to those who take a break to relax and spend time with loved ones. With permission, you could feature some of your guests and have them share how they have benefited from their stay at your B&B.
  • Birthdays: It is always great to ask guests the reason for their visit. Even if the reason is not a birthday, it may be a good idea to find out those dates so you can send guests a postcard or email on their birthday to remind them of their stay and entice them to want to come back.
  • Breakfasts: Do you cater to special diets like gluten-free, vegetarian, and vegan? How do guests receive their breakfast: delivered to their room or eaten in a common place? These are all things you can blog about. Even give a behind the scenes look at your kitchen or interview your chef.
  • Business: Do you host a number of business travelers in your area? Do you have a conference room and technology resources like free Wi-Fi and guest access to a printer and fax machine? Blogging about this may result in hosting more business travelers.
  • Classes: Do you teach, or know of someone who could do this, a certain skill? This could be cooking, dancing, photography, etc. By offering unique classes, you can attract more people to your inn.
  • Complimentary: Emphasize all the free things that come to your B&B guests versus those who stay at your local hotels. This includes: breakfast, concierge services, parking, etc. This gives people a reason to choose to stay with you over your local hotel competition.
  • Concerts: Are you near a big venue like a concert hall or stadium? Blog about the next musician or theatre performance coming to your area.
  • Decks: If you have a deck with an amazing view, by all means blog about it and show pictures of the view.   People like to get away to scenic places.
  • Dining out: Do you provide your guests with a list of local restaurants or have local restaurant menus available for guests to browse? You could feature certain restaurants you know are popular with your guests.
  • Eco-Friendly: If you are an environmentally friendly bed and breakfast, then you should write about what things you do to earn that green distinction. If you line dry your blankets and/or offer an electric car charging station, guests will appreciate that.
  • Events: Keep an eye on events that are happening in your local area. A great way to do this is to regularly check your local and state visitors’ bureaus.
  • Farms: If you live on a farm that grows crops and/or has animals, blog about this. Some guests would love to meet animals from your petting zoo. Other guests want the experience of picking berries, for example.
  • Fireplaces: If you have fireplaces inside and/or fire pits outside, this is an attractive feature. Mention that indoor guests can sip hot cocoa or drink wine by the fire. Outside they could roast marshmallows and make s’mores.
  • Flowers: As long as you know your guests do not have any allergies, displaying fresh flowers on throughout your B&B is a nice added touch. These flowers could come from your own garden or a local florist, farmers market, or grocery store.
  • Frequent stay: Reward your repeat guests in some way. This could be a free upgraded room, a free bottle of wine, free massage, or even an extra night.
  • Games: Do you offer cards, board games, or even video games at your inn? You may have a pool table or air hockey table or even have a horseshoe pit outside. Blog about the games that your guests enjoy playing at your bed and breakfast.
  • Garden: Guests love to walk the grounds of bed and breakfasts with gardens of all kinds, including: flower gardens, produce gardens, and rock gardens.
  • Handicap accessible: Do you accommodate handicapped people? If you have these available, discuss your ramps, ground floor guest rooms, wheelchair friendly bathrooms, and elevators in a blog post.
  • History: Many bed and breakfasts are registered historic places. You could blog about the history of your B&B including its former occupants and what it was used for. Some bed and breakfasts were once private residences, boarding schools, or used for other purposes.
  • Holiday: Use the time leading up to holidays to show pictures of how your inn is decorated and discuss local events related to the holidays.
  • Honeymooners: Many couples choose to stay at a bed and breakfast for their honeymoon. You may even have a Honeymoon Suite as part of your inn.
  • Innkeepers: Your guests want to know more about the innkeepers, the people who run your inn.
  • Just in Time: You could offer discounts based on the time of their stay. This could be last minute specials, mid-week discounts, or stay for a specific number of nights and get the next night free.
  • Kid-friendly: All bed and breakfast inns need to establish their minimum age requirement. Some bed and breakfasts cater to romance and do not allow anyone under a specific age to stay overnight. Others B&B’s are known as “kid friendly” and welcomes kids as well as provide accommodations like adjoining rooms.
  • Lakes: Being located on a lake is a tremendous advantage. If your guests can go fishing, swimming, waterskiing, rafting, canoeing, or do any other water-related activities, this is an opportunity to blog about it and share pictures.
  • Leisure activities: Anything that your guests can do for fun should be mentioned in your blog. I recommend having a list of links to local leisure activities such as amusement parks and golf courses.
  • Libraries: Do you have a common room that is perfect for guests to read in? Do you have a library of books available for them to use during their stay? If so, you could write a blog post about it. If you know a local author (or happen to be one yourself), consider hosting a book talk or book signing. Your library can include movies that guests can watch in their rooms.
  • Linens: Brag about your high thread count sheets, plush towels, and luxurious robes.
  • Local area: Find out why most people visit your area and blog about those reasons often. For example, if you are located near a famous race car track, feature that.
  • Membership: Belonging to associations can attract more guests. Guests rest easy when they know that you are part of a bed and breakfast association; have a certain Diamond rating, and so on. Membership in these organizations adds credibility.
  • Mountains: Bed and breakfasts located in the mountains can show their breathtaking views and discuss those pictures on their blog and website.
  • Museums: There are many types of museums that could be in your local area: art museums, history museums, natural science museums, and even sports museums (or hall of fames). If your inn is near any museums, blog about this.
  • Mysteries: Some bed and breakfasts offer Murder Mystery evenings or weekends. This may even include a dinner and/or getting into a costume. Those who like reading mystery novels are great candidates for people who are likely to enjoy these kinds of mysteries.
  • Night walk: Some local area events happen late at night or you could host your own night tour.
  • Occasion: A special occasion might bring people to your inn. This could be an anniversary or even a family reunion or class reunion.
  • Outdoors: It is important to know what people like to do outdoors in your area.   It often depends upon the weather your area receives and the topography of your region.
  • Packages: Add more value by putting together guest packages based upon interests, seasons, area activities, occasions, and much more. This could mean making arrangements, on behalf of your guests, for restaurants, tours, concerts, and more.
  • Partnerships: You may decide it is in your best interest to form partnerships with local business people. For example, in exchange for exclusively using only their business, you can get a deal with a local florist to reduce their rates.
  • Patios: If you have an outdoor patio area for your guests, take pictures of it. Blog about any outdoor events you hosted on your patio.
  • Patriotic: American patriotic holidays include Memorial Day, Independence Day, Labor Day, and Veterans Day. Your bed and breakfast may decorate, host events, and/or offer patriotic packages.
  • Pets: Your bed and breakfast may not allow pets or the only pets allowed are the innkeepers. Other bed and breakfast inns may accommodate pets in certain places of the inn (like the first floor, rooms with private exits, and private cottages) or it could be entirely pet friendly. If your B&B does allow pets, you could devote a blog post about the lovable pets that have stayed.
  • Pictures: They can say much more than words ever will. Be sure to have flattering pictures of your bed and breakfast inn on your website and in your blog posts. The pictures should accurately represent what your inn looks like today.
  • Pools: If your B&B has an indoor or outdoor pool or hot tub, you can share pictures of that. Guests really appreciate private in room hot tubs.
  • Porches: Many bed and breakfasts are known for their porches. Share pictures of your porch with its rockers, swing, and other furniture.
  • Promotions: Bed and breakfasts can offer special promotions based on the holidays, seasons, and local events. This could include discounts, complimentary services, and free upgrades.
  • Quiet: Guests like to get away from the noise of everyday life. If you live in a tranquil setting, write about the compliments you receive about being a quiet place to stay.
  • Recreation: Discuss types of recreation guests can take part in on your property as well as in your local area.
  • Redecorating/remodeling: Feature the before and after pictures from a recent redecorating or remodeling project. Blog about how and why you decided to make those changes as well as why guests will want to visit.
  • Referrals: Give your guests incentives to make referrals to their friends and family. The incentive could be a discount on their next stay.
  • Restaurant: If you own your own bed and breakfast restaurant, this part of your inn may be open to the public. This is a great way to draw new overnight guests by giving them a taste of your incredibly delicious food when they come to dine at your restaurant.
  • Retreats: You could offer retreats like yoga retreats, scrapbooking retreats, or business retreats. Blog about the variety of retreats you offer.
  • Reviews: Share genuinely positive reviews you have of local places of interest to your potential guests.
  • Romantic: Bed and breakfasts may be the perfect place to rekindle the romance in your relationship. Relationship building is one of the primary reasons people take vacations.
  • Seasons: Decorate your inn to reflect each new season. This encourages people to return at a different time in the year to enjoy that time, too.
  • Shopping: Whether you have your own bed and breakfast shop or you are near a lot of wonderful area shopping malls and retail outlets, guests who like to shop will want to read about the shopping that is available in your local area.
  • Spas: You may have your own spa or have a partnership with a local spa or masseuse to provide spa services. Having these services sets you apart from other lodging accommodations.
  • Sports: Bed and breakfasts near sporting arenas and stadiums can blog about local sports teams season schedules, players, and coaches. Innkeepers might provide a Sports Package that includes tickets to their choice of certain local sporting events.
  • Tea: Bed and breakfasts may have a tea time or even a tea room. They may serve scones, tea sandwiches, cookies, and other finger food.
  • Ultimate experience: Position your bed and breakfast inn as the ultimate experience in lodging accommodations, hospitality, and cuisine. Encourage guests to give you a five star rating, or if they cannot do so, to talk with you about it instead of sharing their less than 5 star rating. This keeps up your image as the ultimate experience and gives you valuable input for how you can improve your guest experience.
  • Videos: If your bed and breakfast has its own video, be sure to put that on your website in a prominent place for your web visitors to see. Videos show more than pictures do. This allows your guests to get a feel for the layout of your bed and breakfast.
  • Weddings: If your inn hosts weddings, it is wise to dedicate a place on your website for that as well as to blog about it. Smaller bed and breakfasts may do small weddings or elopements.
  • Wine: Depending upon your state laws and licensing, you may host wine tastings or allow your guests to bring their own wine. You may even offer your guests the opportunity to tour one or more local vineyards in your area.
  • Xtra special: This was my “extra special” attempt to come up with a word that starts with “X.” It is important that your guests feel extra special not just when they arrive, but from the moment they see your website and speak with you over the phone.  Your bed and breakfast should have a great reputation.
  • Young and old guests: Bed and breakfasts appeal to young couples as well as older ones. You may have guests that return regularly over the years. That is great to have such loyalty and friendship with your guests.
  • Zzz…. Are your guests ready to have a restful experience at your inn? Make sure that your mattresses are comfortable. Be sure to offer extra pillows and blankets. Have a night light for guests to see their way to the bathroom in the middle of the night.

Be sure to share your blog posts regularly in social media.  No time to write your own blog posts?  Contact us about your bed and breakfast blogging.

Image by Marcus Berg of Unique Angles Photography

Bed and Breakfast Patriotic Holiday Celebrations

bed-and-breakfast-patriotic-holiday-celebrations

Bed and breakfast patriotic holiday celebrations in the United States of America occur on special days like Flag Day, Fourth of July, Memorial Day, and Veterans Day.  It is during these times that we can honor our country as well as the men and women who serve in the military, our nation’s veterans, and those who sacrificed their lives while fighting to protect our freedoms.

Bed and breakfasts across the country can take the lead by decorating their B&B inside and out, hosting events on site, informing guests of local events in the community, offering holiday specials to attract guests to their inn, and cooking festive looking and fabulous tasting foods.  First, did you ever wonder about the history behind this patriotic holidays?  Here is an up close look:

  • Memorial Day, May 30 (traditionally), is a sacred day to all war veterans. America’s citizens are reminded of the deaths of their fellow countrymen during wartime. By honoring the nation’s war dead, we preserve their memory and thus their service and sacrifice. They came from all walks of life and regions of the country, but they all had one thing in common: love of and loyalty to country.
  • Flag Day is June 14 and celebrates the official symbol for the United States: our Stars and Stripes. Flag Day was first recognized by Congress on June 14, 1777. The colors used in the flag give special meaning to the flag: red for valor and zeal; white for hope and cleanliness of life; and blue for reverence and loyalty. When you are looking at the American flag, you are looking at the magnificent history of all Americans who have lived before us and the most enduring nation of free people that has ever existed.
  • Fourth of July is a day when Americans celebrate the pivotal moment in history on July 4, 1776, when the signers of the Declaration of Independence boldly asserted that all are “created equal, that they are endowed by their creator with certain unalienable Rights, that among these are life, liberty, and the pursuit of happiness.” With these words, our forefathers formed a new nation and put forth a vision of liberty and democracy that would forever alter history. This set into motion the development of a land of freedom and opportunity without equal in the world.
  • Veterans Day is an opportunity to publicly commemorate the contributions of living veterans. Formally the holiday was called Armistice Day through a congressional action in America. If World War I had been “the war to end all wars,” November 11 might be still called Armistice Day. Realizing that peace was equally preserved by veterans of World War II and Korea, Congress decided to make the day an occasion to honor all those who have served America. In 1954 President Dwight D. Eisenhower signed a bill proclaiming November 11 as Veterans Day.

Decorating your bed and breakfast is a patriotic expression of our thankfulness to be citizens of our free country.  You can add unique displays of red, white, and blue with American flags, banners, decorative crepe paper, table centerpieces, fireplace mantel decorations, and even displaying your very own fireworks show at night!

While hosting an event to celebrate a patriotic holiday at your bed and breakfast, your inn could have some of those actively serving our country or military veterans as guests.  Reach out to your local community and invite a guest speaker to give a speech. You can serve tasty treats at your event and hand out patriotic goodie bags so visitors can remember their visit to your inn.

Letting guests know about local events in the community such as parades or public nighttime firework displays allows you to promote your area.  There may be some local museums that allow your bed and breakfast guests to get a closer look at America’s military history.

Offering guests attractive holiday specials at your bed and breakfast will likely bring more business.  You may gain some first time guests to your inn.  This could be from a patriotic discount to American guests or a military discount to military families and veterans during these specific holidays.

bed-and-breakfast-patriotic-holiday-celebrations Lastly, creating patriotic breakfast dishes adds to the experiences of your guests.  In particular, using strawberries, bananas, and blueberries (to represent red, white, and blue) innkeepers could make a mixed fruit dish, add the berries to French toast, or even make a berry fruit smoothie.  Only limited by your own creativity, you will think of something amazing that your bed and breakfast guests will be delighted to eat!

 

Images by Marcus Berg of Unique Angles Photography

Time Away Inn Sitters

The Villa

The Villa in Costa Rica

Everyone needs to take a break. Innkeepers are definitely not the exception.  The reasons for taking a break could be for much needed rest, relaxation, upcoming holidays, vacation plans, attending to personal matters, and unfortunately even health related concerns. Carmen Collier and Jeb Marshall were gracious enough to let me interview them about their experiences as Time Away Inn Sitters. Their web page asks, “Are you ready for a break? Carmen and Jeb are professional Inn Sitters, ready to take the stress out of your next vacation or time away.”

For this interview, I will let Carmen and Jeb speak for themselves…

As Inn Sitters, we have learned that each Inn or Bed and Breakfast is unique. We know that responsibilities and constant day to day changes can be overwhelming.  We understand how adaptability and good organizational skills are vital to maintaining your business.  We commit to making the guidelines of the innkeepers they sit for their top priority.  Receiving good reviews and references are also extremely important to us.
bon appétit

Carmen Collier

Hello, I am Carmen Collier, 48, born in Frankfurt, Germany to a full blooded German Mother and a Croatian Father. My Mother was full blooded German born (in 1936) and raised in the Schwarzwald (Black Forest region) of Germany during WW2.  She instilled the importance of doing something right if you are going to do it at all.

My Father was born (1923) in Los Angeles, CA to full blooded Croatian parents. His father immigrated to the States in the early 1900’s at the age of nineteen.

I was blessed to have parents and grandparents who appreciated good food and taught me how to cook and bake at a very young age. Both sides of my family came from a culture where you did not eat “junk food”, fast food, or processed food.

My grandmothers on both sides were phenomenal cooks/bakers. Always using fresh ingredients, and making everything from scratch. My Dad’s Mother even had her own cookbook. I would sit in their kitchens for hours on end watching and observing, and helping when they asked. It was one of my favorite past times.  My Mom rarely made the same meal twice, always inspired by trying a new recipe. We were very blessed!

View from Our Room

View from Carmen and Jeb’s room in Costa Rica

My Father having traveled Europe for 15 years, tasted almost every type of cuisine/fare there was. He had an incredible palate, and passed that on not only to us, but his grandchildren as well.My son Nick is an Executive Chef for a restaurant in Durango, CO.  According to Jeb, when Nick lived with us while he attended culinary school, it was quite a show watching each of us try to outdo the other in the kitchen at night. Jeb gladly did the shopping every day and became the prep cook for whomever was making the meal of the evening.

Dad managed the Delaney’s Seafood Restaurant at the John Wayne Airport in Orange County, CA for many years. Then my father opened “Restaurant Yebe Tebe” a family restaurant serving Mediterranean cuisine in Anaheim, California.  Growing up, I worked for several years learning the ropes and how to prep food properly for the Chef.

After I graduated, I went on to become a professional licensed Realtor and Property Manager. After my kids were in school full time (1999), I chose to get my Real Estate License. I worked at it full time, and was Top Producer for many years. My husband (ex) at the time was a custom home builder. So it was advantageous to be able to sell the “spec” homes he built as well as being the Property Manager for the apartments we owned. I still keep my Real Estate license current!  In addition, I also owned and operated my own “Construction Clean-up” company for over 20 years. We specialized in cleaning new Custom Homes throughout the Temecula Valley Wine Country.

Freja and Carmen

Carmen and a canine companion

Traveling the world as an Inn Sitter caring for other peoples needs and comfort has become my passion.There is no one thing that ultimately prepared me for becoming an inn sitter. However, I feel the following combination of things is probably a common thread among most successful ones: being approachable, affable, helpful, positive, upbeat, artistic, creative, problem solver, can clean properly, take pride in cooking/baking, presentation, fun, responsible, thorough, thoughtful, empathetic & modest.

We are very good at communication, and like to touch base with the owners/innkeepers if not everyday then several times per week.  We have learned that through email, phone calls, instant messaging and Skype we usually have a great understanding of what each owner is requesting.  Honoring commitments are huge.  Every owner is different.  The key is to listen to what is most important and treat their business as if it were our own.  Most have everything down in writing and make sure to keep open lines of communication available.

I have found that most innkeepers like me to stick to cooking what they normally would offer. It keeps shopping and budgeting on track. However, some Inns have a Chef already in place and no cooking is expected from us. Then there are others that have us come in during the “slow” season, and just look after the place with no guests. So it really just depends on the owners individual wants/needs.

As a side note to some of my hobbies/interests that may pertain to Inn Sitting:
    • I took Floral Design in College thinking at some point it would be fun to own a florist shop.
    • I created and sold my own jewelry with a southwestern flair for 3 years while living in Durango, CO before the kids started school.
    • I’ve taken Tole Painting courses, and made many art pieces that I sold at art and craft shows. I pretty much painted on anything, but mostly wood.

So to sum it up, the way I was raised in regards to cooking and cleaning, as well as my hands on experience with owning/operating my own cleaning company, staging my real estate clients homes so that they could be marketed and sell for the highest price, having a creative and artistic flair, and dealing with peoples wants and needs has completely prepared me for inn sitting. Not only that, but my father’s love for travel…it burns deep in my soul. Inn sitting at this point in my life is more desirable for me than being an innkeeper since it allows us the freedom to continue to travel and see the world.

Ronda

Jeb Marshall

Hello, I am Jeb Marshall, 51, born in Seattle, U.S.A. I received a B.S.B.A. from Central Washington University in 1985 and was a Boeing Design Engineer with a top level security clearance for many years.  My job with Boeing helped me improve organizational skills and become a better problem solver.  As an Inn Sitter you must be ready to solve a multitude of unforeseen problems.  Expect the unexpected is my motto.  Keeping a calm head and formulating the best action in response will always produce the best outcome.

Working for Boeing also taught me that working ten hours a day behind a computer screen was no way to spend my life.  I am reminded of that especially when I am back in the states.  It is sad to see so many people with their eyes fixed to a screen, be it a laptop, phone, I-pad or television.  The real world should be seen, heard and felt with real people and places.

I have also worked as a professional stage actor with various theatre companies and the Seattle Opera. As a stage actor I found another true passion in life.  The ability to perform and make people feel is overwhelming.  I carry that ability with me when I inn sit.  Being able to adapt to different personalities is a big plus as an Inn sitter.  I have also been known to perform one of my many monologues from time to time especially after a glass of wine.  I apologize to Carmen for enduring the same monologues over and over.

Mostar

Carmen and Jeb in Mostar, Bosnia

Carmen and I met in the ocean.  It was a sunny Saturday in early December of 2006, off the beach of Carlsbad, CA.  We got married a year and a half later in the “desert town” of Las Vegas, NV.  Carmen and I compliment each other with our inn sitting duties.  She is an amazing cook, how she comes up with her mouth watering meals is beyond me.  She does most of the cooking and cleaning, however I love filling in wherever is necessary.
The inspiration for us to sell everything and travel the world can be found in one of my favorite quotes by Mark Twain, “Twenty years from now you will be more disappointed by the things you didn’t do than by the ones that you did do. So throw off the bowlines, sail away from the safe harbor.  Catch the trade winds in your sails.  Explore.  Dream.  Discover.”

Even though society teaches us to buy the big house, the nice car and latest toys, Carmen and I decided that “The Stuff” is overrated.  The true inspiration for selling everything comes from within.  Carmen and I are adventurers at heart and following your heart and dreams will always inspire you!Helping run and care for bed and breakfasts has been and always will be a win-win proposition.  We are inspired to leave each inn sit with smiles from both guests and owners, taking the time to listen and observe, learning and becoming richer from each experience.

The best rewards have been the journey.  It is hard to put into words, however it is like reading a good book. You don’t know where it is going to take you but you know it will most likely enrich.  The faces and feelings have been amazing.  I speak of men and women that I have met and helped not knowing how to speak their language but connecting with them.  Feeling them through non verbal communication can be more rewarding than a long drawn out conversation.  The rewards are great with inn sitting. Sometimes a hug or smile can be reward enough for going the extra mile.

I don’t mind getting my hands dirty, whether in the garden or as a handyman on that unforeseen project.  My list of jobs have ranged from changing switches on a circuit breaker in Switzerland to painting the roof of a casita in 100 degree heat in Costa Rica.  I also work as concierge, driver, grocery shopper, greeter, take reservations, accountant, bus boy, waiter, dishwasher, housekeeper, dog walker, receptionist, security guard and so on.

Me and My Buddies

Jeb with two dogs

My favorite inn sit was for a winery in Satigny, Switzerland.  We arrived for the three week sit on my birthday, flying in from Venice where we had  celebrated Carmen’s birthday a couple days prior.  Upon our arrival into Geneva we were picked up and driven to Satigny which is about 10 kilometers from the airport.  Our duties for this sit was to care for their two wonderful dogs, watch and secure the winery and sign for all deliveries and mail.  You can read about it in more detail in our journal.

My favorite foods are Thai, sushi, seafood, Mexican and Italian dishes.  Who am I kidding? I love all food!  It does depend on freshness of ingredients and who prepares it.  The best Thai meal I ever had was in Spain, best Italian in Australia and best sushi was in Costa Rica.  Carmen has helped open my eyes to the wonderful world of great food.

Most people are afraid to travel to countries in which they do not understand the language.  As long as you show respect and try to blend in, most cultures will accept you and it is amazing how well non verbal communication works.  Carmen speaks German fairly well and she is working on her Spanish.   I speak many languages poorly, but can have conversations in English and Spanish.  The Spanish that is spoken in Spain differs from that in Central America much the same way that English in the states differs from the English spoken in the United Kingdom.
I have learned that the best way to learn about a specific culture is to get lost in it.  Get off the tourist lined streets and don’t be afraid to literally get lost.  Having to ask for help or eventually finding your way back on your own can be quite rewarding and you will be amazed at what you will find.  I enjoy getting off a plane or train and not knowing anything about the culture, it is part of the pure joy of travel.  When it comes to inn sitting, I will take the time to educate myself with a certain area if I have never been and learn everything a good concierge should know.

We have decided to be inn sitters of bed and breakfasts for many reasons.  We enjoy the challenge that everyday is going to be a little bit different.  The reward of being able to share some of our talents while having the opportunity to travel the world and make a living is a dream come true.  The Palawan and Cook islands are on my list of places to visit, however finding new places in Europe will never get old.

After traveling pretty much nonstop over the past two years to over 23 countries, we have discovered a tremendous amount about ourselves. We are able to travel anywhere in the world and are accepting Inn Sits from one week to one year.  Currently we are on a one year Inn Sit, in Los Pargos, Costa Rica until mid September of 2015.  After many Skype interviews and hundreds of applicants, we were offered the job.

We would like to extend an invitation to anyone who would like to stay in the casita for $80 a night. The town is great with award winning restaurants and a great pura vida vibe.  Everything is alive and constantly changing!

So much of life is about timing and luck.  Even though we had sold everything we owned, we feel extremely rich.  We have our health, great kids, and we are living our dream.  Life is full of ups and downs, never take the ups for granted and hopefully learn to weather the downs.

Plans?  What is that?  We would like to take on another inn sitting commitment once we finish inn sitting in Costa Rica.  We are always open to discussing any future inn sitting offers with innkeepers and are available to Skype at any time.

The experiences, sites, sounds, smells and tastes of Europe contrasting with Central America have been incredible. Our journey is far from over.  For those wishing to contact us, our email address is timeawayinnsitters@gmail.com

Thank you, Carmen and Jeb, for sharing your inn sitting adventures, experiences, and dreams with us!

Groundhog Day B&B

Bed and Breakfast Blogging previously focused on Cedar Cove, a Hallmark TV show starring Andie MacDowell, that has a fictional bed and breakfast called The Thyme and Tide.  Did you know that Andie was also in a big screen movie with scenes from a bed and breakfast? The name of this classic comedy was Groundhog Day.

The movie co-starred Bill Murray who played the role of weatherman Phil Connors who goes to Punxsutawney, Pennsylvania, to cover the annual Groundhog Day Festival. In reality, the movie was filmed an hour northwest of Chicago in the town of Woodstock, Illinois on 344 Fremont Street.

Bill Murray’s weatherman character, Phil, kept waking up to repeat the same day morning after morning in a bed and breakfast.

Groundhog Day (movie poster).jpg

Groundhog Day Movie stills (40)

In the movie, at first his character Phil does not like his producer, Rita (played by Andie MacDowell), but he falls in love with her as he gets to know her.  It is reported that, while they were acting, Andie thought Bill Murray was so funny that she could not stop laughing during the filming of several of their scenes.

Andie MacDowell and Bill Murray in Groundhog Day

The name of the B&B in the Groundhog Day movie is the “Cherry Street Inn”. Interestingly enough, the home was not a bed and breakfast during the time the movie was made. The movie producers built the interior set on a sound stage in a nearby warehouse. Just steps from the bed and breakfast, Woodstock Square was also used as a setting in the film. Filming took place for about a month in 1992 and the movie was in theaters in 1993.

 

The most recent owners of the property, Everton G. Martin and Karla Stewart-Martin, grew up in Milwaukee, Wisconsin, moved around the country (since Everton was active duty Navy), moved back to Milwaukee when he got out of the military, raised their kids there and decided while planning for early retirement that they would like to move to a warmer climate. After looking in several states, they heard about the house here in Woodstock.

Real house from Groundhog Day movie (4)

The house visually was what Karla and Everton were looking for (a historic home with lots of character, wraparound porch, pillars, beautiful perennial gardens, etc). It had been sitting empty for over two years when they came to see it.  They decided it was the perfect venue for a bed & breakfast.  The Martins purchased the property in March 2008 and opened for business June 1, 2010. They are still open and operating the profitable Bed & Breakfast.

Karla recalls receiving many suggestions about what to name their B&B.  They ranged from renaming it “Cherry Street Inn” (its name in the movie) to “Groundhog Day Bed and Breakfast” and more. When the Martins bought the house, it was about 114 years old and they were determined to restore it to the regal, stately home it once was by giving it lots of TLC. Karla and Everton wanted to broaden their guest base to include those who had never seen the movie, but loved restoration of old homes and to those who love the B&B experience.

They named their place the Royal Victorian Manor Bed and Breakfast. They added the subtitle “Groundhog Day” to their signage and advertising. Karla and Everton think it is amazing that fans of the movie only see “Groundhog Day” Bed & Breakfast in their signage and those that have not seen the movie see “Royal Victorian Manor Bed & Breakfast.” From their website, it says that the inn “evolved to offer the perfect combination of modern amenities while maintaining its original majestic qualities.”

Welcome to Royal Victorian Manor Bed & Breakfast, Woodstock. IL.

Renovations were extensive, and their first concern converting the house to a bed & breakfast without compromising the character of this historic home. Karla and Everton initially started with the landscaping on the outside. The fence on the front of the property that you see in the movie was gone. The arch was left but was in disrepair. They installed a new fence and arch, moved some trees around and manicured the perennial beds and added some interesting areas in the gardens.

Inside the house, they overhauled the electrical and plumbing, updated the HVAC (added air conditioning), gutted and updated the kitchen, parlor and dining room, added bathrooms so that the five bedrooms have en suites. Skylights were added to the soaring (10 feet tall or higher) ceilings, master suite, en suite, sitting room, laundry room, and full kitchen.

The Martin’s most favorite transformation was “hands down” the gourmet kitchen.  Once gutted, they added French doors from the dining room into the kitchen, a center island, and hutches with butcher block and off white distressed cabinets and high tech, high efficient stainless steel appliances. It is a lot of fun for them to have it as a place for cooking.

Karla and Everton have a living space they enjoy because it is both functional and comfortable for them. They took over the turret on the third floor. They converted the open attic space to an apartment that is independent of the rest of the house. In keeping with the character of the house, they were able to add inside stairs to the attic (their living space) on the side and back of the house. They converted the attic space on the top floor to a self-contained living area with its own kitchen and laundry.

The three fireplaces on the first floor have the original wood mantel and surrounds. The Martins appreciate that they were able to keep the wood ornamental detail throughout that was original on the staircases and other parts of the house.  The house has all the original hardwood floors, oak trim, stained-glass windows, and an updated gourmet kitchen.

The home has a grand wrap-around porch which overlooks a big fenced yard.  Some of their favorite areas include the wraparound porch, the vegetable garden, the turret, and the kitchen.

The property has 5,815 square feet with eight bedrooms, eight and one-half baths, and is three stories tall. Each bedroom has its own name as well as charm and character.  The Royal Suite has a window that has the view that is as close to the view in the movie of Bill Murray looking down the street.  The home features 5 guest suites with private baths:

  • Captain’s State Room
  • Garden Suite
  • Manor Suite
  • Royal Suite
  • Victorian Suite

They are able to host small and intimate events and special occasions such as:

Their favorite part of operating the B&B, without a doubt, is the many guests that visit the Martins, including those from all over the world.  Guests come from various walks of life, a variety of hobbies, interests, and jobs that bring them here through Woodstock.  Guests enjoy plenty of relaxation when they come to visit.

The couple has been running a successful B&B operation ever since they opened. Since the Martins would like to move closer to family, Karla and Everton have decided to sell their B&B. They plan to continue to operate the B&B until it sells, so it is business as usual for them. According to Karla, “No plans on what our next adventure will be!”

 

Their realtor, Rick Bellairs of Berkshire Hathaway, can be reached by phone at 815-382-8400 or by email at bellairsric@gmail.com. Visit their website for more information.

Since purchasing the house, the community has shared many stories with them about the making of the movie here in town and some have provided some photos.  Being an avid and passionate quilter, Karla added a groundhog wall quilt hanging in the foyer.

Every February 2 in their town of Woodstock, Illinois, the town celebrates with their annual Groundhog Day Festival.  On that day, the movie Groundhog Day is screened at the local cinema. Guided walking tours are available that weekend.  Visitors can hear the stories provided by people who were part of the film making process.  They can see the plaque that commemorates the time Bill Murray repeatedly stepped in a puddle for this reoccurring scene in the movie.

A huge fan of this movie has the opportunity to purchase this celebrity movie house for sale. Perhaps even an experienced innkeeper will take on this new business opportunity.  The Martins feel that keeping it a bed and breakfast would be a great asset to the community. Whatever happens, this bed and breakfast will always have its fame from the movie Groundhog Day.  We thank the Martins for their generosity in responding to our questions and kindness to let us show some of their pictures.  We wish them an even brighter future.

B&B 344 Fremont Woodstock IL

Cedar Cove’s Thyme and Tide B&B

Read the books (with beautiful Andie MacDowell on the cover!) that inspired the brand new primetime #CedarCoveTV series!Bruce Boxleitner & Barbara Niven co-star as "Bob & Peggy Beldon" owners of the local B in "Debbie Macomber's Cedar Cove." SO CUTE!

The fictional Thyme and Tide Bed and Breakfast is featured in Cedar Cove, the #1 rated Prime time drama of 2013.  This television show airs at Saturdays at 8 pm EST on Hallmark Channel USA.  Season 2 premiered July 19 of 2014.

This program starring Andie MacDowell as “Judge Olivia Lockhart” is based on the Cedar Cove books written by bestselling author Debbie Macomber. Bruce Boxleitner & Barbara Niven co-star as “Bob & Peggy Beldon” the innkeepers of the Thyme and Tide B&B.

Season two of your favorite Hallmark Channel USA summer series, Debbie Macomber's Cedar Cove TV premieres SATURDAY JULY 19 8/7C! Sometimes the smaller the town, the bigger the heart.

Cedar Cove is a small town with endearing characters and a beautiful bed and breakfast.  When Peggy responded to Bob’s question about what was on the menu and detailed for Bob all that she was cooking for their guests, he lovingly spoke into her ear, “this is why you make is so hard for people to go home” as he hugged her. Bob and Peggy Beldon exemplify the many positive traits of innkeepers:

    • Warm, friendly, and showing hospitality
    • Attentive to the needs of their guests
    • Excellent cooks (Peggy grows her own spices)
    • Caretakers of the property (Bob is the handyman)

This popular television program will remind people that bed and breakfasts have the comforts of home and the amenities of hotels. If you are not watching Cedar Cove already, I highly recommend it. You can even have Debbie Macomber’s Cedar Cove books on your book shelves for your guests to read!

For those of you who have see this television show, what do you think of it?  I would love to read your comments!

10 Terrific Twitter Tips for B&B’s

10-terrific-Twitter-tips-for-B-and-Bs

Did you know that there are 255 million monthly active Twitter users?  Did you know that 500 million tweets are sent each day?  Most of us know that Twitter is a popular social media website.

Here are some quick tips so you can get the best out of using Twitter to promote your bed and breakfast inn:

1) Know your audience in order to target your message to the right people.  You want to write to appeal to your specific market–not everyone.  What kind of bed and breakfast guests would you like to attract?    

  • Be pet friendly if you want guests with pets
  • Be couple friendly and require kids to be a minimum age
  • Promote being healthy by not allowing smoking on all grounds
  • Accommodate guests with allergies or restricted diets when you cook breakfasts
  • Reach out to those getting married or renewing their vows with ceremonies
  • Provide spa services to guests who like to be pampered
  • Offer extra amenities such as hot tubs or private balcony views

2) Regularly spend time listening to the needs and wants of your target market.  What would ease their pain and make their lives better?

  • Need time to get away from it all
  • Want to relax with a loved one
  • Want to visit a local relative without inconveniencing them
  • Like to visit tourist spots in your area
  • Want personal touch of a B&B versus big hotel

3) Have strategies behind who you follow.  You do not have to follow everyone. Be selective and show your audience what they like to see. 

  • Travel tips (give them useful information)
  • Scenic pictures of your area (entice them to visit)
  • Baby animals (who does not like baby animals?)
  • Recipes (you may even offer a cooking class to your guests)
  • Local activities (show them what they can do in your area)

4) Have a consistent presence online.  Tweet at least four to six times per day if possible.

5) Provide useful content based on your brands’ goals.  Selling should not be the focus.

  • Tweet powerful quotes
  • Update readers about your area events
  • Share meaningful stories

6) Tweet with images.  People are visual creatures and tweets with pictures are more than twice as likely to be retweeted.  Images can convey more than words do. 

  • Share pictures of the bedrooms in your bed and breakfast
  • Tweet pictures of your outdoor views including landscaping
  • Share pictures of your delightful breakfasts and goodies made
  • Share pictures of local community events including concerts and sports games

7) Be active on other social media channels and have a blog on your website.  Blogs provide fresh content the search engines love.  More online connections come from having a strong presence on other social media websites.

  • Facebook
  • Linked In
  • Pinterest

8) Use hashtags (#) so the reach of your tweets spreads to people searching for that term. Use trending hashtags (labeled “trends”) on the bottom left.  Make sure the hashtags are relevant to the tweet and two hashtags is plenty.

  • Newsworthy events
  • Celebrities
  • Holidays (including national food holidays)
  • This day in history
  • Sports
  • Trending area activities

9) Always have a call to action.  Know what you want them to do after they read your tweet.

  • Look at your website
  • Subscribe to your blog
  • Book a room
  • Schedule their event

10) Monitor your Twitter results with other websites.  Some Twitter tools are available for free or to use on a free trial basis.  Try them out to see which you prefer.

  • Buffer
  • Hootsuite
  • Social Bro
  • Tweetdeck

When you use this tips consistently, you will see a dramatic increase in your numbers:

  • More Twitter followers
  • More retweets
  • More blog subscriptions
  • More guests
  • And more income!

Image by Marcus Berg of Unique Angles Photography

What Innkeepers Like Most

what-innkeepers-like-most

I wanted to see if there were some common responses to the question I asked bed and breakfast innkeepers in an online Linked In group. The question was, “What do you like most about being an innkeeper?” Answers to what innkeepers like most included:

  • Welcoming guests from all over the world
  • Meeting people from all walks of life
  • Showing hospitality by making others feel at home
  • Conversations that flow naturally with guests
  • Feeding our guests well
  • Being my own boss
  • Satisfaction from making others happy
  • Having guests return again and again and forming long-term bonds with them

So what do YOU like best about being owning a bed and breakfast?  I can think of several responses, depending upon what activities you like to do at your B&B:

  • Greeting and speaking with guests
  • Cooking delicious breakfasts, desserts, and more
  • Hosting events such as weddings and group meetings
  • Tending to our beautiful garden
  • Renovating and restoring our home
  • Decorating the rooms
  • Designing several different packages for guests to choose from
  • Updating guests with a regular newsletter or blog
  • Using social media to promote our bed and breakfast

Everyday keep in mind what you love about being an innkeeper. Keep track of memorable moments with guests. Stay in touch with former guests and reach out to potential new guests. Join an innkeeping association for support from fellow innkeepers.  Now it is easier than ever to keep in contact with others in our connected world.

 

Image by Marcus Berg of Unique Angles Photography

You Can Do Pinterest

you-can-do-Pinterest

You can do Pinterest!  As promised when I started our series of blog posts on using Pinterest, I will share with you some of my Pinterest boards and how I organized them.  This is for you to get some inspiration when you pin on your boards!  It gets exciting when you grow more followers. You can see which pins get repinned the most.

Of course, food is a big deal for a bed and breakfast so I have more than one board for food.  Perhaps I will have enough pins to have a separate board for eggs (including omelets and frittatas).  I did have enough pins to have separate boards for crepes, French toast, pancakes, and waffles–even desserts!  Currently, I have the following boards:

Bed and Breakfast Cooking

Bed and Breakfast Crepes

Bed and Breakfast French Toast

Bed and Breakfast Pancakes

Bed and Breakfast Waffles

Bed and Breakfast Desserts

I also have a board for cookbooks and for other books, including fiction related to bed and breakfasts and nonfiction about running bed and breakfasts.

B&B  Cookbooks

Bed and Breakfast Books

Then I have few boards featuring bed and breakfast in the United States, bed and breakfasts in the world, and award-winning bed and breakfasts.

Bed and Breakfasts USA

Bed and Breakfasts World

B&B Award Winners

In case you are wondering why sometimes I spell out Bed and Breakfast and sometimes I shorten the name of the board to say “B&B”–it is so that the name of the whole board fits on the screen.  Otherwise, if the name you give your board is too long, it will show a … after it to show that there are more letters, but not enough room.  To me, it makes sense to name my boards short enough so that everyone can read its entire title.

I also name my boards with titles that are appropriate. For example, if it is a specific area of the house, I include that in the name of the board.

Bed and Breakfast Bathrooms

Bed and Breakfast Bedrooms

Bed and Breakfast Dining

Bed and Breakfast Kitchens

I also feature less thought of areas that can really look special in a bed and breakfast.

Bed and Breakfast Stairs

Bed and Breakfast Fireplaces

Bed and Breakfast Lights

B&B Stained Glass

Since so much of the visual appeal for a bed and breakfast comes from its outside, I put together the following boards:

Bed and Breakfast Entrances

Bed and Breakfast Porches

Bed and Breakfast Gazebos

Bed and Breakfast Gardening

There are some bed and breakfasts that specialize in an area.  They could offer weddings, be located on a farm, have a spa, and/or a restaurant.

Bed and Breakfast Weddings

Bed and Breakfast Farms

Bed and Breakfast Spas

B&B Restaurants

Some bed and breakfasts are unique because they are located in a registered historic home or even located in a lovely castle!

B&B’s with History

Bed and Breakfast Castles

Because of what services I provide, I have a board for social media and one specifically for Pinterest.  

B&B Social Media Success

Promote with Pinterest

Of course, I have not listed every board I have nor do you need to have the same boards as me.  It is really deciding what you think visitors would like best about your bed and breakfast and featuring those in pins as well as pinning other B&B’s from non-competing parts of the country or those of your innkeeper friends and fellow association members.

Be sure to use the name of your bed and breakfast (or a shortened version of it) on your boards and in your pins as often as possible. This is key so when your pins get repinned they will know it was from your bed and breakfast.

What do guests say they like about your B&B?  Start with that.  You can also offer tips such as home organization, kitchen gadgets, decorating advice, etc.  The sky is the limit. Whatever your strengths are as an innkeeper (ex: cooking, decorating, gardening, etc.) you can feature that in your pins.

You truly are free to make it what you want it to be!  Once you get started, you may not realize how fast the time goes by!  So starting pinning so you will be winning more business!

 

Image by Marcus Berg of Unique Angles Photography

What Motivates You?

what-motivates-you

What motivates you?  What inspires you?  If you know the answer to those two questions, it can give you the strength and energy you need to persevere day in and day out.

How did you come to be bed and breakfast owners?  Whether you are new to inn-keeping or have been hosting guests for years, we all need to remind ourselves why we do what it is we do.

Your reasons can include:

  • Like to have your own business
  • Love entertaining guests
  • Enjoy cooking gourmet breakfasts
  • Get to tend a beautiful and fruitful garden
  • Appreciate meeting new people
  • Skilled at managing the books
  • Having fun decorating and remodeling
  • Have a vision for its growth

When you remember why, then it becomes easier to tackle daily chores and responsibilities. You are building your future and allowing your guests to have a wonderful experience they will always remember.

When your guests have a great experience, they are likely to let their friends know all about it and to return at a later date. Some of your best visits will be from returning guests to which you had a special connection.

 

Image by Marcus Berg of Unique Angles Photography

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