Your bed and breakfast may attract sight seers. If you are near a great little town like Carlton or a major tourist attraction like the Grand Canyon, you will have guests who want to visit it. If your B&B is near a university, you can find out when certain events, like Parents Weekend, are being held on the college campus.
Knowing , for example, that Grand Canyon National Park may have some free dates of admission (or more importantly, the facts about the attractions near you) can help you plan and promote your bed and breakfast marketing.
Remember that your website, blog, and social media presence are a big part of getting the word out to potential guests and will lead to more booked rooms!
Image by Marcus Berg of Unique Angles Photography