Tag Archives: know

7 LinkedIn Groups for Innkeepers

linkedin groups for innkeepers

LinkedIn Groups for Innkeepers can be a helpful way to get support and advice from other bed and breakfasts and others in the hospitality industry.  LinkedIn operates the world’s largest professional network on the Internet with more than 400 million members in over 200 countries and territories.  All LinkedIn groups are private and those open to membership must request to join the group.

 

Upon acceptance, each group has their own rules for what its members are allowed to post.  If the group’s profile and rules state that no links whatsoever should be posted, its members must abide by that. If you would rather find and join a group with a less stringent view of links, then simply look for a different group.

Group members are not obligated to post anything.  They can just read what other members have posted.  However, many social media experts advise that newcomers introduce themselves to their group. Not only does this let the group know about their new members, but the group will likely reach out to welcome its new members.

Things inn-keeping groups share with each other include hospitality-related articles, online marketing tips, questions for inn-keeping best practices, and much more! A great way to learn information is to ask questions from your group.

The following is a list of just some of the LinkedIn groups innkeepers may want to join:

Bed and Breakfast Business has over 900 members. “Bed and Breakfast group is a group for BnB owners who want to collaborate and communicate with other BnB owners about their business, best practices, tips, etc…”

Bed and Breakfast and Guest House Owners has over 2,000 members.  “Have you ever wondered how you can make 6 figures…from just 4 rooms? Want to know how to get raving fans coming back again and again?…If you’re a bed and breakfast owner, small hotel owner, guest house owner, then join our group and let’s share and help each other.”

Bed and Breakfast Inns has over 400 members.  “BedBreakfastTraveler.com’s goal with the Bed and Breakfast Inns group is to foster partnership, networking, and collaboration among the innkeeping industry. Through sharing of information, resources, and advice, the collective standards and profitability of the group shall increase.”

Bed and Breakfast Innkeepers has over 3,700 members.  “This group page is for Bed&Breakfast Owners across the Globe. Finding your niche as a B&B Owner and making it a success. Sharing what is your unique about your B&B, it’s amenities in what you offer and why you know that an experience at your B&B will be well remembered, and one that ensures your guest will return time and time again.”

B&B Owners Association has over 950 members.  “The B&B Owners Association has 3 main purposes:  1) To provide an independent, stable and well funded Internet marketing organization for the accommodation & hospitality sectors.  2) To ensure cost effective & comprehensive Internet marketing for its members and a effective global promotional vehicle on which to promote their businesses.  3) To ensure the public and Internet user have an easy to use and easy to find accommodation resource.”

Innkeepers has around 2,500 members.  “Bed and Breakfast Business Owners worldwide are welcome to network and share on this Group, whether you are an established Bed and Breakfast business or you want to own and run a bed and breakfast business.”

Just Bed and Breakfast Network has around 250 members.  “Justbedandbreakfast.net is the fastest growing worldwide bed and breakfasts directory offering the most complete list of unique properties from historic inns and guest houses to cabins and farm stays. View bed and breakfast descriptions, photos, reviews, and more.”

At the top of the LinkedIn page under “Interests” click “Groups” and this allows searching for these group titles or using other keywords.  Underneath the search box it will list any groups of which you are currently a member.  Underneath that, users can even create their own LinkedIn group should they desire to do so.  They can focus their membership on a specific geographical area or direct the discussion to a specific topic of interest.

Kristi Dement of Bed and Breakfast Blogging may start her own LinkedIn group.  If I did, what kind of topics would you like to see covered?  Please feel free to share a comment below or use my contact form to notify me directly.

Also, if you are a member of one of these LinkedIn groups (or a different LinkedIn group related to hospitality) and think it beneficial for other innkeepers to join, please tell us the name of your group and what you like about it.  I read all my comments and respond when appropriate.  Thank you!

Image by Marcus Berg of Unique Angles Photography

Katie Couric: The Best Advice I Ever Got

the best advice I ever got

 

The Best Advice I Ever Got: Lessons from Extraordinary Lives by Katie Couric is full of practical information for people from all walks of life. Each chapter features a famous person who gives us a sneak peak into what they have learned from their own experiences. At the end of this post is a YouTube video of Katie talking about how she wrote the book and which celebrities contributed their stories.

Comedian and Actor George Lopez: “If you quit, you’ll never find out what could have happened.”

Celebrity Chef and Restaurateur Mario Batali: “As you cook up your own life, never let anyone else’s recipe for success intimidate you…”

 

Emmy Award-Winning Television and Radio Host Larry King: “Learn how to listen.  You don’t learn anything when you are talking.”

Emmy Award-Winning Television Broadcaster, Journalist, and Co-Host of Good Morning America Robin Roberts: “Be patient and persistent.  Life is not so much about what you accomplish as what you overcome.”

Professional Football Player Drew Brees: “What is meant to be will happen for me, and all I should concern myself with is the things I can control.”

Figure-skating Champion Michelle Kwan: “Your finest moments in life aren’t necessarily those in which you finish first but, instead, the times when you know you simply gave your best–when you did it heart and soul, and held nothing back.”

Co-founder of Twitter Biz Stone: “Think about what is valuable before thinking about what is profitable and know that there’s compound interest in helping others–start early!”

Professional Psychologist, Bestselling Author, and Television Host “Dr. Phil” McGraw: “Instead of ignoring these dreams and hoping you can get around to them later on, you have to be committed to developing an action plan, to creating a “life script” with measurable goals, and to building a core of supporters around you to keep you going in the right direction.”

Grammy Award-Winning Artist, Musician, Entrepreneur, Actress, and Activist Alicia Keys: “When you make a decision because you really love what you’re doing, because you’re really passionate about it, believe in it, and because you’d do it no matter what the outcome–that’s when you become most successful.”

Bestselling Cookbook Author and Television Host Ina Garten: “You can’t figure out what you want to do from the sidelines.  You need to jump into the pond and splash around to see what the water feels like.  You might like that pond or it might lead to another pond, but you need to figure it out in the pond.”

Sixty-sixth United States Secretary of State and Stanford University Professor Condoleeza Rice: “The point is that life is full of surprises and serendipity.  Being open to unexpected turns in the road is an important part of success.  If you try to plan every step, you may miss those wonderful twists and turns.”

Four-Star General and Sixty-Fifth United States Secretary of State Colin Powell: “So it doesn’t matter where you start in life but where you finish and, along the way, whether you do something that you love and enjoy doing.  Never settle for anything less than what you love doing and do well.”

Olympic Speed Skater Apolo Ohno: “It’s not really about the destination, but about what it took to get you there.”

Taking Larry King’s advice to learn how to listen, identify at least 3 people who have achieved success and ask them to share their thoughts.  Possible questions could be:

  • What was your greatest challenge?
  • What are you most proud of?
  • What do you know now that you wish you could have known earlier in life?
  • Was there anyone who mentored you?
  • How did you become so successful?
  • Is there anything you wish you could have done differently?
  • What are you most excited about for your future?

Essentially, informally interview them (much like Katie Couric interviewed these people) to gain more insight.  If the person you are interviewing knows you well, they will be able to relate this to your goals.

While we each need to do something that aligns with our own personal interests, passions, and goals; we can benefit by the wisdom and experience of the successful people around us.  In addition, we should all be open to sharing the lessons we have learned with those who come to us for advice.

Here is a YouTube video of Katie Couric talking about how she wrote this book!

Promote with Packages

promote with packages

 

 

Promote with packages that your bed and breakfast guests can purchase.  These packages may be based on the season, occasion, local area, classes, or the need to feel pampered.

 

 

  • Classes--you may have guests who are attending conferences, workshops, and other learning opportunities at your B&B or near it
  • Local area–has its own attractions, things to do, and events throughout the year
  • Occasion–your guests may be celebrating their wedding, anniversary, birthday, reunion, graduation, or some other significant event
  • Pampering–your guests may like spa services, chocolates, flowers, or dessert for two delivered to their guest room to enhance their memories of their stay at your bed and breakfast
  • Season–you may offer specials during the slow times of your year or offer special holiday packages such as Valentine’s Day

As a bed and breakfast owner, you may make arrangements with local restaurants, attractions, florists, spa facilities, and more.  There is power in creating affiliations and associations with complimentary businesses to yours.  You both can profit from these mutually beneficial arrangements.

Never underestimate the power of packages.  People love to feel special and know that they will be making vacation memories they will fondly recall.

 

Image by Marcus Berg of Unique Angles Photography