Online Guest Book
You may already have a guest book in each room of your bed and breakfast for guests to make their comments, but did you ever think of putting their written praises on your website in an “online guest book page”? Of course, you will need to get their permission in order to use their comment and please respect their wishes if they prefer you not give their full name or specific city when you quote them in a testimonial.
Website visitors will gain insight from what previous guests have said about their experience staying at your bed and breakfast. Some bed and breakfasts already have a web page devoted entirely to feedback they have received.
Your guests may think of reasons that you did not even think of as to why they liked staying at your bed and breakfast! It does not get any better than putting unsolicited positive feedback on your website so potential guests can feel good about booking one of your rooms because they heard recommendations directly from actual guests who have stayed with you!
Image by Marcus Berg of Unique Angles Photography