Celebrating January holidays at B&B inns can attract more hospitality business. Both big and small, there are special holidays throughout the year. Some holidays are officially observed (like Thanksgiving) while others are just for fun (like April Fool’s Day).
Depending upon where you are in the United States, the month of January can be really cold yet beautiful. It is a time for reflecting on and making decisions to improve your overall life. It can also be about honoring those who have made a great impact on the world like Dr. Martin Luther King, Jr.
Jan. 1 New Years Day
Keywords: Happy New Year, New Year’s Day, January 1st, 1st Day of the Year
Themes: fresh start, new you, resolutions, commitments, goals, dreams
Example: New Years Eve Special
Cobblestone Bed and Breakfast of Birchwood, Wisconsin celebrated the New Year with champagne, hors d’oeuvres, noise makers, and hats. That sounds very festive!
Example: New Years Eve Dinner or New Years Eve Package
Each New Years Eve, Orchard Inn of Asheville, North Carolina hosts a decadent 7-course dinner. The night begins with hors d’oeuvres at 7 pm and then dinner at 8 pm. Then guests raise a glass to the New Year with a complimentary glass of French champagne.
Guests who chose their New Years Eve package (for the 2015-2016 calendar change) received 2-nights accommodation, breakfast each morning and dinner on New Years Eve as well as a choice of dinner on December 30th or January 1st.
Jan. 18 Martin Luther King Day
Keywords: MLK Day, Martin Luther King Day, Civil Rights Leader
Themes: freedom, respect, equal rights, unity, peace
Example: Carriage Way Bed and Breakfast of St. Augustine, Florida is promoting FREE admission into Castillo de San Marcos Fort on Monday, January 18, to honor the memory of where Dr. King himself walked.
Example: Morehead Manor Bed and Breakfast of Durham, North Carolina, named by Black Enterprise magazine as the number one black-owned bed and breakfast in America, promotes their local area’s Annual MLK-Black History Month Parade.
Promote your bed and breakfast by celebrating more holidays throughout the year. Have the appropriate decor (such as New Years’ noise makers) to make your inn more festive. Consider hosting a dinner or encouraging your guests to attend local events (such a parades) in your area.
Become known for celebrating amazing holiday festivities (like these January holidays at B&B inns) throughout the year. This attracts visitors to come again to experience your hosting of another holiday.
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